Title: Generating Leads with Service and Delivery Staff through Telephone Previews
Objective: To teach service and delivery staff how to effectively generate leads by calling nearby homes using a telephone preview system.
Duration: Approximately 45 minutes
Materials Needed:
- Computer or tablet with internet access and projection capability
- Telephone preview system access (if available)
- Sample lead call script
- Whiteboard and markers or a digital presentation tool
- Handouts or digital copies of training materials
Agenda:
- Introduction (5 minutes)
- Welcome the staff and explain the purpose of the training session.
- Highlight the importance of lead generation for business growth.
- Introduce the concept of using service and delivery staff for this purpose.
- Understanding the Telephone Preview System (10 minutes)
- Provide an overview of the telephone preview system.
- Explain how the system works, including call lists, contact information, and scheduling.
- Demonstrate how to access and navigate the system.
- Creating a Lead Call Script (10 minutes)
- Explain the importance of having a structured script for lead calls.
- Provide a sample lead call script.
- Break down the components of the script: a. Greeting b. Introduction c. Value Proposition d. Handling Objections e. Call to Action
- Encourage staff to customize the script to suit their personality and style.
- Role-Playing (10 minutes)
- Divide the staff into pairs.
- One person acts as the service/delivery staff, and the other as a potential customer.
- Have them practice using the lead call script in a role-playing scenario.
- Rotate roles to allow everyone to practice both sides.
- Overcoming Common Challenges (5 minutes)
- Discuss common challenges and objections that staff might encounter during lead calls.
- Share strategies for handling objections and turning negative responses into positive outcomes.
- Using the Telephone Preview System (5 minutes)
- Explain how to schedule lead calls using the telephone preview system.
- Emphasize the importance of setting aside dedicated time for lead generation calls.
- Monitoring and Reporting (5 minutes)
- Discuss the importance of tracking and reporting on lead generation efforts.
- Explain how to log call results and feedback in the system.
- Q&A and Feedback (5 minutes)
- Open the floor for questions and address any concerns or uncertainties.
- Encourage staff to provide feedback on the training session and any improvements needed.
- Conclusion and Next Steps (5 minutes)
- Summarize the key takeaways from the training session.
- Remind staff of the importance of consistent lead generation efforts.
- Provide information on ongoing support and resources for lead generation.
- Training Evaluation (2 minutes)
- Distribute evaluation forms to collect feedback on the training session.
- Thank the staff for their participation and commitment to lead generation.
Follow-Up:
- Provide additional resources and materials for staff to reference.
- Schedule periodic follow-up meetings or coaching sessions to track progress and address any challenges.
- offer course to teach lead gen staff
By the end of this training session, your service and delivery staff should have a clear understanding of how to use the telephone preview system and effectively generate leads through phone calls to nearby homes. Regular practice and feedback will help improve their lead-generation skills over time.
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https://jafaproductions.com/lesson/using-lead-generation-team-with-service-staff-to-generate-leads/
Thursday, October 5, 2023
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